JACK FOR POTUS
IF THERE’S ONE THING WE COULD ALL USE DURING AN ELECTION YEAR, IT’S A LITTLE JACK DANIEL’S
In the grand American election campaign tradition of wood-block poster printing, we took Jack to the convention cities in 2008.
Partnering with a guerilla marketing team we plastered the convention cities with wheat-paste postings.
The posters were repourposed and ganged up as “wild posting” spreads in The Onion.